Privacy Policy
Effective Date: July 22, 2026
Family Practice Center, P.C. (“Family Practice Center,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains what information we collect through our website, how we use it, and the choices you have regarding your information.
This Privacy Policy applies only to information collected through this website. It does not replace or modify our Notice of Privacy Practices provided under the Health Insurance Portability and Accountability Act (HIPAA), which governs the use and protection of your Protected Health Information (PHI).
Information We Collect
Depending on how you interact with our website, we may collect:
- Name
- Email address
- Phone number
- Mailing address (if voluntarily provided)
- Information submitted through appointment request or contact forms
- Information you provide when communicating with our office
- Technical information such as IP address, browser type, operating system, referring website, and pages visited
- Cookies and similar technologies used to improve website performance and user experience
How We Use Your Information
We use information you provide to:
- Respond to inquiries
- Schedule or confirm appointments
- Communicate regarding requested healthcare services
- Provide customer support
- Improve our website and services
- Maintain website security
- Comply with legal and regulatory obligations
If you choose to receive text messages from us, we may use your mobile number to send appointment reminders, scheduling updates, or other communications you have requested.
Text Messaging Privacy
No mobile information will be shared with third parties or affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the Text Message services necessary to deliver those communications.
SMS/Text Messaging Program
If you choose to opt in, Family Practice Center, P.C. may send you text messages related to your healthcare and interactions with our office. These messages may include appointment confirmations, appointment reminders, appointment rescheduling notifications, office updates, customer service communications, and other healthcare-related information you have requested.
How You Opt In
You may opt in to receive SMS/text messages by:
- Selecting the SMS consent checkbox on our website forms.
- Providing your consent during the appointment scheduling process.
- Providing your consent through other authorized methods offered by Family Practice Center.
Your consent to receive text messages is not a condition of receiving medical care or other services.
Message Frequency
Message frequency varies depending on your appointments, requested services, and interactions with our office. You may receive recurring messages based on your healthcare needs and communication preferences.
Opting Out
You may opt out of receiving text messages at any time by replying STOP to any text message you receive from us. After opting out, you will receive one final confirmation message, and no further SMS messages will be sent unless you opt in again.
For assistance, reply HELP to any text message or contact our office directly at (404) 256-1727.
Message and data rates may apply according to your wireless carrier’s plan.
Service Providers
We may use trusted service providers to help operate our website and provide services on our behalf, including website hosting, appointment scheduling, customer support, analytics, and secure communications. These providers may access information only as necessary to perform services for us and are required to protect its confidentiality.
All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
Cookies and Analytics
Our website may use cookies and similar technologies to:
- Improve website functionality
- Remember user preferences
- Measure website performance
- Analyze website traffic
You may disable cookies through your browser settings, although doing so may affect certain website features.
Data Security
We maintain administrative, technical, and physical safeguards designed to protect the personal information collected through this website from unauthorized access, use, or disclosure.
HIPAA
If you become a patient of Family Practice Center, your Protected Health Information is governed by our HIPAA Notice of Privacy Practices, which explains how your medical information may be used and disclosed under applicable law.
Your Choices
You may:
- Contact us to update your contact information
- Opt out of marketing communications at any time
- Reply STOP to discontinue text messages
- Reply HELP for assistance with text messaging services
Please note that opting out of marketing communications does not affect transactional communications such as appointment confirmations or other healthcare-related communications you have requested.
Children’s Privacy
This website is not directed toward children under the age of 13. We do not knowingly collect personal information directly from children through this website.
External Websites
Our website may contain links to other websites. We are not responsible for the privacy practices or content of those websites.
Changes to This Privacy Policy
We may update this Privacy Policy periodically. Any revisions will be posted on this page with an updated Effective Date.
Contact Us
Family Practice Center, P.C.
Phone: (404) 256-1727
Website: https://familypracticecenterpc.com
